Telenstar develops content and software that allows on-demand multi-purpose publishing. The Company's content library is the foundation for its products, and is comprised of data collected over a period of 20 years. Telenstar continuously strives to take advantage of and adapt its products to new and emerging technologies.

The foundations of Telenstar's technology have been in development since its founders started operation in 1984. The technology consists of an engine which delivers personalized content from its knowledge and entertainment database through various delivery methods.

The Telenstar Engine consists of two main parts: Telenstar Content Engine and Telenstar Delivery Engine.

The Telenstar Content Engine compiles appropriate content in accordance with the consumer's personal profile. It maintains a database of the users, their usage patterns and requirements. The Content Engine can make use of different content rules (astrology calculations, Feng Shui etc.). The database allows for community elements.

The Telenstar Delivery Engine handles external requests in several formats and delivers the content adapted to various mobile and on-line channels such as SMS, WAP, J2ME, SIMToolkit, MMS and XML. This allows for easy integration to existing portals and aggregators.